The Track Record
$500M+
Products & Services Sold
20+
Years in Payment Processing Sales
#1
Sales Stunna at a Publicly Traded Tech Brand
NOW
SaaS Founder @ Deal Coach AI
Where sales meets tech.
I hold the credentials on both sides — and that convergence is exactly what makes the AI work and the fintech wins worth taking note of.
#1 closer at a global public tech company.
- $500M+ in products & services sold
- 20+ years in merchant payment processing
- Top of the leaderboard at publicly traded global tech
Payments platforms sold & consulted
Credentialed developer, not just a seller.
- Shipped products on the world's largest platforms
- Speaks the language of engineers and platforms
- Turns a sales playbook into working software
Developer credentials
Most coaches can sell. Few can also build. I do both — so the playbook becomes product, and the product closes deals.
20 Years in the Trenches
Two decades in merchant payment processing sales — selling, leading, and consistently topping the leaderboard at some of the largest publicly traded global tech companies and brands.
The Pattern Behind the Wins
After $500M+ sold, the truth was clear: the closers who won didn't have more talent. They had a system — a repeatable playbook for discovery, positioning, objection-handling, and the ask.
Building Deal Coach AI
So Coach Swan built the software that codifies that playbook — Deal Coach AI — giving every rep, agent, and ISO the same closing system it took 20 years to learn.
The close took 20 years to learn. It shouldn't take reps 20 years to copy.
Deal Coach AI turns the playbook into product — so reps, agents, and ISOs can install the same closing system in days, not decades.
Explore Deal Coach AIThe playbooks behind the playbook.
Review It. Brand It. Bank It.
4 Weeks. One Phone. No Followers.
Turn Your Brand Into A TV Show
The blueprint to fans, influence & income.
Brand It Like A BOSS
A step-by-step blueprint for building a memorable brand.
SHUT UP AND SELL
The Human Side of Closing More Business.
SHUT UP AND SELL
The Human Side of Closing More Business.
Review, Earn, Repeat!
The review side-hustle playbook for digital nomads.
Mind Hustle
The Science of Getting Rich Now — Wallace D. Wattles, reimagined.